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SaaS Founders: Take A Freaking Break!
One of the best things about SaaS businesses is that they don’t require us to be glued to our work 24/7. Unless a customer has a support request, or there’s a bug in your software, virtually every problem can wait to be solved. Honestly, even support requests can wait, if your product isn’t mission-critical. It’s…
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SaaS Founders Need Conversations, Not Data
So, your micro SaaS business isn’t growing nearly as quickly as you want it to. As a technical founder, you likely believe the problem in your business is a lack of data. I get it — you’re used to leveraging data to make optimal decisions. However, you’re wrong. This is the position I was recently…
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Why Technical Founders Should Adopt A Non-Technical Mindset
I’m an ex-Google software engineer, and so far, I’ve written 100% of the code for Shopify apps in my business myself. I love computer science, and think about coding almost all the time. But even still, I found myself wondering yesterday – how would I be running my business if I didn’t know how to…
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yes, cold emails work
let me tell you a short story: i’m working on software for (tiktok) creators. rather than guessing at an idea, i chose to interview people in the niche first. yesterday, i sent over 40 cold emails, and received 4 responses in under 24 hours. sure, it’s a small sample size, but interviewing 4 people in…
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6 Side Hustle Ideas For Programmers – NO Money Needed
I’m gonna show you how to make money outside your programming job, with no investment required. None of these ideas I’m about to list require you to spend a dime, but you will have to invest a lot of time. Each of these ideas also provides a way to generate passive income for you. You…
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How to Build An Audience From Nothing – 5 Helpful Videos And Links
It’s hard for a business to succeed if it never finds any customers. But how can you connect with people who are interesting in what you’re creating? Unfortunately, building an audience can seem very intimidating, since it’s hard to get engagement on social media and/or rank on the web. I’m working on building an audience…