Tag: entrepreneurship

  • The Challenges of Maintaining the Built for Shopify Badge: A Developer’s Perspective

    As a developer in the Shopify ecosystem, achieving and maintaining the “Built for Shopify” badge is a significant milestone. It’s a symbol of quality, trust, and adherence to best practices. However, one particular requirement for this badge—the Largest Contentful Paint (LCP) metric—has proven to be a challenging and often frustrating aspect for many of us.…

  • Why I Chose a Static Site Over WordPress for My Company Blog

    I gave up on migrating my company blog to WordPress. Instead, I’m sticking with a static site. The benefits are clear: Originally, I aimed to make it easier for non-technical freelancers to contribute, but having them write in Docs and using a Markdown plugin works just fine. In fact, I’m also moving my personal site…

  • Maximizing App Activation and Retention: A Strategic Approach for Shopify App Developers

    As a Shopify app developer, it’s crucial to recognize where to invest your resources to drive sales and ensure sustainable growth. In today’s competitive market, it’s often tempting to cast a wide net with top-of-the-funnel marketing strategies. However, focusing on bottom-of-the-funnel tactics can be far more effective, especially when dealing with a niche product. Why…

  • Shopify App Marketing 101

    Everybody is happy to tell you how to code a Shopify app, but nobody wants to tell you how to find customers. If this guide had existed in January 2023, when I started in Shopify world, I would probably have been much farther along by now. I know nobody reads anything, so I’ve kept it…

  • Why This SaaS Founder Left Twitter

    Recently, I did something that anyone trying to build a personal brand would consider crazy: I quit Twitter, cold turkey. X (formerly known as Twitter) is the home of several communities I’m part of: And over the past several months, my profile has grown more than ever before, peaking around 820 followers. If your goal…

  • SaaS Founders: Take A Freaking Break!

    One of the best things about SaaS businesses is that they don’t require us to be glued to our work 24/7. Unless a customer has a support request, or there’s a bug in your software, virtually every problem can wait to be solved. Honestly, even support requests can wait, if your product isn’t mission-critical. It’s…

  • SaaS Founders Need Conversations, Not Data

    So, your micro SaaS business isn’t growing nearly as quickly as you want it to. As a technical founder, you likely believe the problem in your business is a lack of data. I get it — you’re used to leveraging data to make optimal decisions. However, you’re wrong. This is the position I was recently…

  • Why Technical Founders Should Adopt A Non-Technical Mindset

    I’m an ex-Google software engineer, and so far, I’ve written 100% of the code for Shopify apps in my business myself. I love computer science, and think about coding almost all the time. But even still, I found myself wondering yesterday – how would I be running my business if I didn’t know how to…

  • yes, cold emails work

    let me tell you a short story: i’m working on software for (tiktok) creators. rather than guessing at an idea, i chose to interview people in the niche first. yesterday, i sent over 40 cold emails, and received 4 responses in under 24 hours. sure, it’s a small sample size, but interviewing 4 people in…

  • 6 Side Hustle Ideas For Programmers – NO Money Needed

    I’m gonna show you how to make money outside your programming job, with no investment required. None of these ideas I’m about to list require you to spend a dime, but you will have to invest a lot of time. Each of these ideas also provides a way to generate passive income for you. You…